Driving sales with data and AI
The consumer internet creates a lot of data. Posts, tweets, photos, likes and searches. With over 100m photos and videos exchanged daily on Instagram, you get the picture! Big data connects data originating from one individual for monetary gain. 75% accuracy is normal but working at such scale ‘mostly right’ even ‘usable’ is good enough. […]
What is Artificial Intelligence and how does it work?
The subject of Artificial Intelligence has collected more than its fair share of misinformation and hype. Terminology can become blurred and expressions incorrectly used. Read on for a clear guide to the critical points. In AI most commonly we are working within a single topic. Whilst the subject might be thought complicated there is only […]
